General Information

Job Type:
Date Posted:
Jan 07, 2019
Employee Type:
Full-Time Employee


Job summary:
As a marketing, you'll contribute to and develop integrated marketing campaigns to promote a product, service or idea. It's a varied role that includes:
• planning
• advertising
• public relations
• event organization
• product development
• distribution
• sponsorship
• research.

• Duties and responsibilities:

As a marketing, you'll need to:
• create awareness of and develop the brand you're marketing
• communicate with target audiences and build and develop customer relationships
• help with marketing plans, advertising, direct marketing and campaigns
• source advertising opportunities and place adverts in the press or on the radio social media…
• work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
• write and proofread marketing copy for both online and print campaigns
• produce creative content, including videos and blog posts
• run social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
• organize and attend events such as conferences, seminars, receptions and exhibitions
• source and secure sponsorship
• liaise with designers and printers and organize photo shoots
• arrange the effective distribution of marketing materials
• maintain and update customer databases
• conduct market research, for example using customer questionnaires and focus groups
• develop relationships with key stakeholders both internal and external.
• Researching and brainstorming to develop new creative concepts for each project
• Creating successful and efficient ads for clients while staying in the set budget
• Staying up-to-date with the newest advertising tools and technics on Facebook and all other social media platforms

With experience, you'll need to:
• develop and implement a marketing strategy (often as part of a wider sales and marketing program)
• evaluate and review marketing campaigns, advertising to make sure the correct mediums are being used and campaigns are effective
• track marketing performance and return on investment and prepare weekly or monthly reports for management
• monitor and report on competitor activity
• lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
• oversee and manage the marketing budget.
• Knowledge in graphics, digital and typography, animation, 3D
• Experience in mobile app, web, augmented reality, and social media apps etc.
• Experience in sound editing

Educational Requirements:
BA in Marketing & Advertising, Communication arts, graphic design, or related fields

If you have excellent communication and interpersonal skills, as well as commercial awareness and the ability to think strategically, a career in marketing could be for you

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