Digital Marketing Manager


General Information


Company:
Confidential
Job Type:
Marketing
Location:
Lebanon
Date Posted:
Jan 18, 2019
Salary:
Unspecified
Employee Type:
Full-Time Employee
Gender:
Both

Description


Role Summary:

He / She will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.

Responsibilities:

• Heading all social media campaigns from copy writing and creating to launching and reporting
• Handle the translation and editing all apps’ and website content
• Plan and execute result-oriented campaigns for awareness or acquisition
• Compose, manage the translation and send suitable emails to clients and users
• Plan and execute digital strategy that consistently increases engagement.
• Make key contributions to UX and Customer Experience for our digital properties, website and app.
• Develop relevant content topics to reach the company's target customers.
• Create and manage all published online content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Conduct general market research to keep abreast of trends and competitors’ marketing movements.
• Set up and optimize company pages within each platform (Facebook, Company Websites, …) to increase the visibility of company’s social content

Qualifications:
• Degree in Communications, Marketing, New Media, Public Relations or in a relevant field
• 5 to 8 years of work experience in social media marketing or as a digital media specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Knowledge in social networking and social analytics tools
• Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organizational ability
• Fluency in English & Arabic

Company Profile