Social Media Specialist


General Information


Company:
Antaki Holding
Job Type:
Advertising/ Public Relations
Location:
Lebanon
Date Posted:
Mar 22, 2021
Salary:
Unspecified
Employee Type:
Full-Time Employee
Gender:
Both

Description


Support the marketing department’s initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
Conduct market research and identify trends
Develop, implement and manage our social media strategy
Define most important social media KPIs
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with latest social media best practices and technologies
Use social media marketing tools such as Hootsuite & Creator Studio
Work with copywriters and designers to ensure content is informative and appealing
Collaborate with Marketing, Sales and Product Development teams
Present to Senior Management
Adhere to rules and regulations
Provide constructive feedback
Hire and train other in the team
Communicate with industry professionals and influencers via social media to create a strong network
Monitor SEO and user engagement and suggest content optimization
Manage website products and price points
Qualifications for Marketing Coordinator

Bachelor’s degree in business administration, marketing, communications, or a related field
2-3 years of experience in marketing
Must have strong organizational and project management skills, as well as attention to detail
Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills in both English & Arabic
Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
Must have strong analytical skills to analyze metrics and create reports
Must have a high level of creativity
At least 1 year experience in WooCommerce

Company Profile