Marketing Executive/Manager


General Information


Company:
A4 Group
Job Type:
Marketing
Location:
Lebanon - Beirut
Date Posted:
Aug 04, 2022
Salary:
Unspecified
Employee Type:
Full-Time Employee
Gender:
Both

Description


Job Summary:
Responsible for developing, implementing, and executing strategic marketing plans for an entire organization (or lines of business and brands within an organization) in order to attract potential customers and retain existing ones.

Responsibilities and Duties:

• Develop strategies and tactics to get the word out about our business and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Build strategic relationships and partner with key influencers
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, such as website banners and ads
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust advertising campaigns accordingly

Requirements and skills:

• Hold a BSc/MSc degree in Marketing or a related field (preferably coming from a variety of academic backgrounds, including communication and business)
• 5 years of demonstrable experience in the Lebanese market
• Proven experience in identifying target audiences and in creatively devising and leading across channels and marketing campaigns that engage, educate, and motivate
• Based in Beirut
• Must have a car to transport
• Very strong e-commerce strategy, understanding, and expertise
• Critical Thinker
• Self-starter with strong design and conceptual skills.
• Great verbal and written communication skills, a great attitude, and ability to work well on a team.
• Strong organizational and time management skills (to handle work under pressure).
• Creative and pays close attention to detail.
• Achievement-oriented -- enjoys taking on challenges, even if they might fail
• Must be trustworthy, reliable, and dedicated
• A sense of aesthetics and a love for great witty communication
• Up to date with the latest trends and best practices in online marketing and measurement

Company Profile