We are looking for a Junior Marketing Manager to be responsible for developing various types of creative content for social media, writing ad copy, defining target audiences for different marketing initiatives, proofreading and editing marketing materials, setting up email campaigns, etc.
•Implement an integrated marketing strategy for the entire exhibition/conference.
•Contribute information and ideas to the strategy process,
•Initiates, directs and quality checks database build to ensure effective marketing channels for all target audiences. Sourcing of relevant lists for research,
•Manages and reports on delivery against plan and objectives,
•Setting up and fulfillment of media deals with external organizations to ensure maximum exposure at lowest cost to show budget,
•Ensuring event websites are fully up to date with latest information
•Coordination of design and production of marketing collateral, including sales brochures, conference brochures, print advertisements, prepare presentations, web banners/emails etc.
•Setting up of e-mail campaigns and execution,
•Updating and adhering to agreed marketing budget,
•Monitors and reports on project activities,
•Participates in review of marketing activities using measurement data
•Providing KPI reports for weekly meetings.
•Bachelor’s degree in Marketing or Business Administration,
•Minimum 2 years of experience in Marketing or Business Administration,
•Fluent in English,
•Solid knowledge of SEO, keyword research and Google Analytics,
•Ability to create spreadsheets and analyze quantitative data to interpret KPI and ROI metrics,
•Experience with email marketing platforms and social media platforms,
•Excellent verbal and written communication skills.