Responsibility:
The Senior Digital Strategist will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.
Ideal candidates for this position should be innovative, and multimedia savvy.
What You’ll Be Doing:
Evaluate and implement improvements on digital strategy.
Research the latest digital tools and interactive trends.
Optimize SEO.
Create integrated and cost-effective digital strategies.
Drive value for the organization.
Analyze and report on digital campaigns.
Analyze customer and user data.
Engage with clients, sales teams, and management.
Map out how digital assets will be optimized for business results.
Define and action digital events.
Job Requirements and Qualifications:
A bachelor’s degree in advertising, marketing, communication science or equivalent.
Excellent written and verbal communication skills.
Firm grasp of emerging digital tools.
Thorough understanding of digital touchpoints.
Excellent interpersonal skills.
Insightful and perceptive.
Business knowledge.
Deadline driven.
Understanding of web analytics.
Possess broad knowledge of best digital practices.