Position Overview: We are seeking a talented and dynamic Social Media Marketing Manager to join our team. As a Social Media Marketing Manager, you will be responsible for developing and implementing effective social media strategies to enhance our brand presence, engage our target audience, and drive business growth. You should be a creative thinker, data-driven, and possess a deep understanding of social media platforms, trends, and best practices.
1. Strategy Development: Develop and execute comprehensive social media marketing strategies aligned with the company's goals and brand identity.
2. Content Creation: Create engaging and high-quality content for various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and YouTube. This includes text, images, videos, infographics, and other media formats.
3. Community Management: Monitor and respond to comments, messages, and inquiries across all social media channels promptly. Foster positive interactions with followers, customers, and prospects.
4. Audience Growth: Implement strategies to grow our social media following and increase engagement rates. Collaborate with cross-functional teams to leverage existing content and initiatives for broader reach.
5. Social Media Advertising: Plan, execute, and optimize paid social media campaigns to support business objectives, such as lead generation, brand awareness, and product promotion.
6. Influencer Marketing: Identify and collaborate with relevant influencers and brand advocates to amplify our reach and impact on social media.
7. Trend Monitoring: Stay up-to-date with industry trends, social media platform updates, and competitor activities to identify new opportunities and potential risks.
8. Social Listening: Monitor social media conversations related to our brand, industry, and products/services to gain insights and respond appropriately.
9. Cross-Channel Integration: Collaborate with other marketing teams to ensure seamless integration of social media strategies with overall marketing initiatives.
• Proven work experience as a Social Media Marketing Manager or a similar role.
• In-depth knowledge of social media platforms, best practices, and the latest trends.
• Demonstrated ability to develop and execute successful social media marketing campaigns.
• Proficiency in content creation, including copywriting, graphic design, and video editing.
• Strong analytical skills and experience with social media analytics tools.
• Excellent communication, interpersonal, and collaboration skills.
• Up-to-date with the latest digital technologies and social media trends.
• Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines.
• Bachelor's degree in Marketing, Communications, or a related field.
• Experience in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Knowledge of SEO and how it relates to social media marketing.
• Familiarity with social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Ads).
• Previous experience in the industry or market relevant to our company.
Join our team and make a significant impact on our brand's digital presence and engagement. If you are a passionate, innovative, and results-driven individual with a deep love for social media, we want to hear from you! Please send resume to 81 252 716.